The School of Media and Communication Alumni Association of the Pan-Atlantic University (SMCAA) on 19th March, 2016 held its first “breakfast with” session this year with Dr. Harbhajan S. Batth, Group Chief Information Officer of Chellarams Plc. The theme of event was “Achieving Sustainable Profit and Growth”.

The event held at the former campus of the Pan-Atlantic University, 2, Ahmed Onibudo Street, Victoria Island, Lagos. Members of the association turned out in their numbers to be enlightened on strategies geared towards achieving the desired growth in a developing economy.

The session began with the opening address and introduction of the keynote speaker, Dr. H.S Batth, by the president of SMCAA, Mrs. Maria Okoriejor. In her address, she reiterated the objectives of the association and the aims of periodic breakfast sessions which included keeping the alumni abreast of issues affecting the society, especially in the media and communication sphere, in addition to, proven strategies required to address them.

Those present at the event were; the Dean of the School of Media and Communication, Pan-Atlantic University, Dr. Ikechukwu Obiaya, faculty members and alumni.

The keynote speaker, Dr. H.S Batth, laid emphasis on the need for the nation (Nigeria) to start looking inwards in a bid to encourage domestic trade. He went further to throw more light on the “make it in Nigeria & made in Nigeria concepts”. He also opined that the practice of mono economy as a nation has led to the dwindling of our economy and the drastic fall of naira.

Furthermore, he emphasized that Nigerians have the responsibility to kill the itching sore that has eroded the economy so far. He went on to discuss seven reasons why entrepreneurs fail in Nigeria: strong quest for survival (people seek money before value), inadequate knowledge (low business IQ), lack of focus (jack of all trade), fear of failure (aversion), lack of vision (shortsightedness), poor money management (extravagance) & “I can do well all by myself” (insecurity).

An alumna expressed her profound gratitude to the leadership of the association for providing a platform that “educates and motivates members in repositioning themselves to provide tailored-made business solutions to the problems facing businesses in Nigeria. Another alumna also expressed great hope for the nation stating that Nigeria is a nation filled with milk and honey whose economy could soar to greater heights with the right leadership culture. It was indeed a refreshing event, as the session ended with a resolve individually to make use of the information which the event provided. We look forward to the breakfast sessions in the coming months.

You want to know more about the SMCAA? Please contact the P.R.O of the SMCAA (Mr. Olamoniso Nduka) or Alumni Relations Manager (Mr. Anthony Okoeguale) via & respectively