CME is a programme of SMC designed to equip participants with the entrepreneurial spirit and leadership ability required to turn a creative idea into a successful business venture. The Programme will also help practitioners in the media industry improve their management skills so that they can effectively manage the growth of their enterprises.

Programme Structure    
CME is designed to run in modules spread out over four months to provide participants with a critical overview of how creative enterprises are run, both locally and globally. This method gives participants the opportunity to conduct audits on their newly acquired knowledge, try them out in their organizations and bring feedback to the class.


  •     Culture, Society & the Media
  •     Self Management Skills
  •     Professional Ethics
  •     Policies, Taxation and Regulations
  •     Media Laws in Nigeria
  •     Advanced Language Skills
  •     Effective Corporate Communication
  •     Leadership Strategies
  •     Marketing and Advertising
  •     Creativity and Innovation
  •     Strategies for Growth
  •     Financial Management and Analysis
  •     Creative Writing
  •     Creative Design and New Media
  •     Preparing a Business Plan

For Whom

Print and Electronic Media (Editors, Producers, Sub Editors)
Advertising Agencies (Directors, Account Managers)
Corporate Affairs Managers
Film Industry (Producers, Directors)
Entrepreneurs in the Media and Communication Industry.

A Certificate in Media Enterprise will be awarded to all participants who successfully attend all the modules


School of Media and Communication
Pan-Atlantic University,
Km 52, Lekki-Epe Expressway, Ibeju-Lekki Main Campus, Ibeju-Lekki, Lagos.


561,000 Without accommodation (Option A)

942,750 With accommodation and dinner (Option B)


25 days spread across 5 months


Opeyemi Gazali – 0806 638 5629,  0805 812 7207

Isaac – 0803 346 0440

Email –