SMC
Professional Course
Community Relations Strategies for Corporate Profitability

To survive and thrive in the 21st century knowledge economy smart companies need to move away from mere philanthropic giving and be more strategic in their engagement with communities where they operate and their employees work and live.

SMC
Date

Aug 9, 2023

Cost

₦ 262,300

Length

9 - 11 August

  • Date

    Aug 9, 2023

  • Cost

    ₦ 262,300

  • Length

    9 - 11 August

Introduction

In the past, companies were seen as being outside the society and the understanding of social contract was narrow: government providing for the public good and companies were required to obey the laws of the land and pay their taxes. Companies, big and small, contributed to their communities by way of donations or building of houses, schools, hospitals as acts of mere philanthropy. To survive and thrive in the 21st century knowledge economy smart companies need to move away from mere philanthropic giving and be more strategic in their engagement with communities where they operate and their employees work and live.

 

 

 

For enquiries, contact:

Opeyemi Gazali – 0806 638 5629,

Vincent    –       0805 812 7207

Email: professional education@smc.edu.ng

Seminar Objective

The main aim of this seminar is to generate the ideas and modalities that could shape a new thinking in community relations by companies operating in Nigeria.

Other objectives include:

  • To discuss how companies may best function as corporate citizens of the communities in which they operate.
  • To analyze and highlight community relations as an important communicative strategy in corporate operations
  • To train and re-skill corporate executives and community relations personnel on the changing contexts and practice of Community Relations.

Other Objectives Include

To discuss how companies may best function as corporate citizens of the communities in which they operate.

To analyze and highlight community relations as an important communicative strategy in corporate operations.

To train and re-skill corporate executives and community relations personnel on the changing contexts and practice of Community Relations.

Faculty

  • Prof. E. A. Biakolo:

A Professor of Cultural Communication, Emevwo Anselm Biakolo has over 26 years of University teaching in Nigeria and abroad. He has spent 15 years of journalism practice at senior editorial level and 10 years of management experience in the communication industry. He was the pioneer Dean of the School of Media and Communication, Pan-African University. From 1998 – 2007 he was the Director, Communication and Publishing, Black Accents Communications, Gaborone.

  • Dr Austin Nweze:

He is an international conference, seminar, and workshop speaker and consultant. He has varied experiences in consulting for corporate and government institutions at different levels in business process and improvement. He is the founding President of Association of Outsourcing Practitioners of Nigeria (AOPN). He is also a member of the Africa Outsourcing Association. He currently teaches Community Relations and Corporate Strategy at the School of Media and Communication (SMC) of the Pan-Atlantic University, Lagos, Nigeria. He has authored and published books, and currently heads the knowledge economy research team.

Certificate

Yes

Fees

N262,300 (without accommodation)

N320, 800 (with accommodation for 3 nights + dinner)

Contact information

Opeyemi – 0806 638 5629,

Vincent - 0805 812 7207

Isaac – 0803 346 0440

Email – professionaleducation@smc.edu.ng; info@smc.edu.ng

The faculty makes you feel like you are part of a family. You can easily meet with members of faculty whenever you need guidance

-Anita Dabor

SMC
© SCHOOL OF MEDIA AND COMMUNICATION, PAN-ATLANTIC UNIVERSITY