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SMC
Professional Course
Creativity in Business Writing

Business writing does not have to be boring, obsessed with formats, or stiff in style. On the contrary it can be creative in its unique way.

SMC
Date

Oct 26, 2021

Cost

₦ 259,900

Length

26 - 29 Oct

  • Date

    Oct 26, 2021

  • Cost

    ₦ 259,900

  • Length

    26 - 29 Oct

Introduction

With the new information and communication technologies, business writing has become even more interesting. In addition to acquiring the necessary ICT skills, a little linguistic imagination should make business writing more than a routine chore.

Imagination cannot be taught; using it in context however requires development and training. On the other hand, the internet, emails and other software have slowly transformed the way business writing and communication are conducted.

This workshop addresses practically the twin issue of making business writing more exciting and more conformed to the new media of information and communication.

 

Enquiries:

Opeyemi – 0806 638 5629; Damilola – 0805 812 7207; Isaac – 0803 346 0440

Email – professionaleducation@smc.edu.ng

Objectives

  • enhance participants’ skill in business writing and communication
  • improve participants’ application of new information technologies to the processes of business writing and communication
  • sharpen participants’ knowledge and use of current available tools in  business writing
  • increase the research skills of participants in the content areas of business writing.

Modules

Basic business formats: memos, letters, and minutes offline and online

Writing and reading business proposals and contracts

Business research: using available tools

Language skills in business writing

New technologies in office communications and operations

Ethics and Etiquette in business communication

 

For Whom

Administrative Officers/Managers/Associates

Company Executives/Secretaries

Executive Assistants to CEOs

Business Development Executives/Managers

Customer/Client Service Executives

Business Support/Analysts

those who are responsible for business and administrative communication etc.

Course Fees

N259,900 (course fee)

N337,900 (with accommodation + dinner)

Certificate

Yes

Venue

School of Media and Communication (SMC)

Pan-Atlantic University (Main Campus)

Km 52, Lekki-Epe Expressway, Ibeju-Lekki

Lagos, Nigeria

Contact information

Opeyemi – 0806 638 5629

Damilola - 0805 812 7207

Isaac – 0803 346 0440

Email – professionaleducation@smc.edu.ng

“It has been an insightful 5 days here during the External Relations and Reputation Management programme at the School of Media and Communication, Pan-Atlantic University.

I would say that my expectations have truly been surpassed in many regards.I found it very satisfying and enlightening, the various modules that we participated in.

I think the coordinators of this programme have done a great job in identifying the various subjects that would make one a truly strong external communications person or a truly strong reputations management person. Looking at the modules before I started the programme, I really couldn’t identify how they were going to be as useful to me as they turned out to be. At the end of the day I think it all shows that there is a lot of skill, a lot of expertise on the part of the people that have put this together.

The facilitators have been excellent, we have had such wonderful sessions. They have been able to get people from the class to share from their various experiences. They have been able to also share from their own life experiences…– Olatomiwa Akande, External Communications Manager, Nigerian Bottling Company, Lagos, Nigeria.

-Olatomiwa Akande

SMC
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