SMC
Professional Course
Strategies for Optimizing Corporate Communication Skills

Strategies for effective corporate communication are changing as a result of the transactional nature of the business environment. Before now, corporate communication thrived with the traditional skills and competencies, but in today’s turbulent socio-economic challenges, a new approach is required in the practice. 

SMC
Date

Oct 6, 2025

Cost

₦ 488,300

Length

6 – 10 October

  • Date

    Oct 6, 2025

  • Cost

    ₦ 488,300

  • Length

    6 – 10 October

Introduction

A few salient questions – how are smart companies dealing with these challenges? How are they communicating with publics? What are forward-looking communicators doing now to position their company’s brand for the anticipated recovery? In this new media world, what new roles should communicators play and how should their departments be reorganized? If you are groping with difficulties on any of these or related questions, then, the Strategies for Optimizing Corporate Communication Skills seminar of the School of Media and Communication will give answers to these and more. It will expound key issues in contemporary corporate communications. Essentially, participants will be equipped with the knowledge; skills and approaches that will enable them balance the often conflicting demands of communicating in definite terms to all parties. Significantly, at the end of the seminar, participants will have a holistic and practical approach to communication strategies that will enable them carry out their corporate communication functions. This combination of knowledge and practical skills will enable them to become effective communication professionals.

 

For Enquiries:

Grace – 0806 638 5629

Samsideen – 07010178911

Isaac – 0803 346 0440

Email – professionaleducation@smc.edu.ng

Objective

The aim of this seminar is to train participants on the dynamics of developing effective communication platforms that will enable them maintain a sustainable communication structure. It will afford participants the opportunity to learn the skills of communicating effectively in all areas and other seemingly less important but necessary activities, which will improve the growth of their business and corporate communication.

Delivery

Lectures

Case studies

Technical notes

Group presentations

Role-play

 

Duration – 5 days

For Whom

Managers in Corporate Affairs

General/Operations Managers

Public Relations

External/Internal Communications

Business Development

Customer Service

Brand and Reputation

CSR/Community Relations

And other managers who wants to dynamise their communication pattern.

Certificate

Yes

Fees

N488,300 (Course Fee)

 

Contact information

Grace – 0806 638 5629

Samsideen - 07010178911

Isaac – 0803 346 0440

Email – professionaleducation@smc.edu.ng

The faculty makes you feel like you are part of a family. You can easily meet with members of faculty whenever you need guidance

-Anita Dabor

SMC
© SCHOOL OF MEDIA AND COMMUNICATION, PAN-ATLANTIC UNIVERSITY
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