Dr. Anne Odoh
Faculty Design and New Media
Dr. Anne Odoh
Faculty Design and New Media


Anne Odoh is a graduate of Computer Science from the University of Benin. She received her MBA from the Lagos Business School and her Doctorate in Business Administration from the University of Bradford, UK. Her research interests include Gender Diversity & Inclusion, Information Systems Management and Digital Marketing. Dr. Odoh has experience working in various Technology and Marketing roles across the Oil and gas, Banking and Technology sectors. She is currently a Faculty member at the School of Media and Communication, Pan Atlantic University, Lagos, Nigeria, where she facilitates courses in Digital Business, Technology Management, New Media and Marketing Communications.


  • Odoh, A. N. (2020). Understanding The Lived Experiences of Being a Woman Leader in a Technology Organization (Doctoral dissertation, University of Bradford).
  • Odoh, A., & Branney, P. (2022). Ambitious and driven to scale the barriers to top management: experiences of women leaders in the Nigerian technology sector. Gender, Technology and Development, 26(2), 141-158.

Books And Book Chapters

  • Book Chapter: The Industry 5.0 Revolution: Challenges and Opportunities of Emerging Digitalization Trends in Business and Management from a Developing Country Perspective in:”Emerging Digitalization Trends in Business and Management: A Roadmap to Industry 5.0″ by CRC Press, Taylor and Francis group and Apple Academic Press, USA and Canada. In Press




Conference Presentations

  • ARCON National Advertising Conference 2022: Conference theme – “The Marketing Communications Industry in Nigeria: New Trends, Challenges & Prospects”. Paper title- Developing a Culture of Creativity and Innovation in Marketing Communications: Issues and Prospects in the Post Covid-19 Era (1st to 2nd December, 2022)
  • African Women in Media AWiM Conference 2022. Conference Theme – “United in Action”. Paper title – Gender inequalities in the Media: Challenges and Prospects for female journalists in Nigeria (8th to 9th December, 2022)

Subject(s) Taught