SMC
Mr. Anthony Okoeguale
Faculty
aokoeguale@pau.edu.ng
Mr. Anthony Okoeguale
Faculty
aokoeguale@pau.edu.ng

Biography

Anthony is responsible for driving policy formulation and implementation geared towards optimising career services and alumni relations for the School of Media and Communication, Pan-Atlantic University (SMC).

Over the course of his career, he has developed expert skills in talent sourcing, customer relationship management, and industry relations.

A graduate of the University of Benin, he has also earned a master’s degree in Media and Communication at the prestigious SMC. In addition, his MSc. dissertation features among the pioneering academic investigations into the service quality of the online retail sector in Nigeria.

Prior to his work at the SMC, he had a multifaceted stint in agriculture and computer networking.
As an academic, he has a keen interest in ‘brand-consumer’ relationship aimed at optimising customer retention strategies for organisations.

Publications

Books And Book Chapters

Awards

Conference Presentations

Subject(s) Taught

Courses

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