SMC
Professional Course
Advanced Business Communication

Business leaders need to understand that communication is a central management function that should be exercised in a creative manner to achieve results. Communication is pervasive in business life. It is also strategic. It is one of the most crucial driving wheels of success in organizations. A company is mostly as good as it is communicated to the public.

SMC
Date

Apr 24, 2020

Cost

₦ 2

Length

15 Days

  • Date

    Apr 24, 2020

  • Cost

    ₦ 2

  • Length

    15 Days

Introduction

Business leaders need to understand that communication is a central management function that should be exercised in a creative manner to achieve results. Communication is pervasive in business life. It is also strategic. It is one of the most crucial driving wheels of success in organizations.

A company is mostly as good as it is communicated to the public. Individuals who are able to combine sound communication skills with outstanding managerial and leadership abilities soar to great heights in their careers. Likewise, some technically good managers have fared poorly due to their deficient communication skills. Others are known to have embarrassed their organizations thoroughly when called upon to make presentations. Presentation skills are a component of good business communication, and since business leaders are the prime salespersons of their organizations, mastery of these skills is a priority for them.

Advanced Business Communication is a flexible programme designed by the School of Media and Communication, Pan-Atlantic University, to address the identified gap in business communication and presentation among business leaders. The programme is guaranteed to hone and revamp your business communication skills through the various discussions in the modules.

Programme Objectives

Since communication forms a great part of the critical role of management staff, the Advanced Business Communication (ABC) programme has a central objective of helping professionals in senior

management positions build the necessary communication skills that will enhance the overall performance of their jobs. At the end of the programme, participants will be able to:

Know key aspects of business communication.

Tackle communication management in crisis situations.

Learn tactful and diplomatic communication styles, especially through the exercise of tactical thinking.

Foster better relationship with both internal and external customers.

Motivate their teams and propel them to action.

Handle media interviews and press conferences effectively.

Overcome speech making anxiety and be able to make compelling speeches.

Harness digital technology innovations for effective communication.

Programme Structure

25 days, spread across six months:

9-days physical classroom contact

9-days on-line engagement

5-days foreign study trip

2-days project presentation sessions +overseas study visit meant to connect participants with the experts in communication management to validate learning.

For Whom

Senior Management Staff who report directly to a general manager or the managing director of their organizations. Directors and other Executives who feel the need to hone their communication skills

Enquires

Isaac – 0803 346 0440

Opeyemi Gazali – 0806 638 5629, 0805 812 7207

Email – info@smc.edu.ng

Fees

Fees

₦1,550,000.00  without accommodation

or

₦1,825,000 with accommodation and dinner

“I am a 100-level student of Information Science and Media Studies (ISMS) School of Media and Communication, Pan-Atlantic University. I want to become a professional graphics designer after school.

They came to my school Graceland College but at the time I did not show much interest. It was when I had gone to study for an A' Levels programme at Qaardan Educational Foundation that Dr. Okafor told me that I am good at graphics and some other IT related subjects and that she would like for me to study here. So I decided to take a look at it, then I applied and got a scholarship eventually.

I am excited about the forthcoming matriculation ceremony though I will be attending alone. This is because my family resides in the east. It will not be easy to have them all come from the east.

At SMC I have met nice teachers, tough subjects, very good labs so I get to learn a lot of things. There are very good computers in the lab so I get to practice a lot especially with the Mac. There are also good drawing pads. The school's facilty is very welcoming and very nice." –  Okoye Gabriel Ikechukwu 100 level student of Information Science and Media Studies (ISMS).

-Okoye Gabriel Ikechukwu

SMC
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